Podcasts

Podcasts are an exciting and convenient way to communicate in an audible format.

Here are descriptions of podcasts that Debbie worked on:

• NEW--Podcast on Broken Promises - Developed a podcast to describe key findings from consumer research around the promises companies make in the marketing, sales and service cycle--and the impacts of breaking these promises on customer satisfaction and churn.
• NEW--Podcast on Pricing as a Managed Service - Created a podcast to describe what companies should consider when transitioning the pricing function to a third-party.
• Podcast on Contextual Pricing - Wrote a podcast to promote a newly published book and concepts around contextual pricing.


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